Beauty · Reviews

Review // Etude House AC Clean Up Powder Mask



ETUDE HOUSE AC CLEAN UP PINK POWDER MASK (에뛰드 하우스 에이씨 클린업 핑크 파우더 마스크)

Price: approx. PHP 780

Claim: This wash-off mask instantly soothes problem areas with its strong effects.

Size: 3.38 fl. oz. or 100 mL

Recommended Time: 10-15 mins

Time Applied: 7:20 pm until 8:00 pm

Ingredients: Water, Kaolin, Propanediol, Zinc Oxide (Ci 77947), Glycerin, Chamaecyparis Obtusa Water, Caprylic/Capric Triglyceride, Cetearyl Alcohol, Glyceryl Stearate, Polyvinyl Alcohol, Stearic Acid, Polysorbate 60, Palmitic Acid, Salicylic Acid, Madecassoside, Melaleuca Alternifolia (Tea Tree) Leaf Oil, Chamaecyparis Obtusa Leaf Extract, Ampelopsis Japonica Root Extract, Allium Cepa (Onion) Bulb Extract, Allium Sativum (Garlic) Bulb Extract, Carica, Papaya (Papaya) Fruit Extract, Glycoproteins, Colloidal Sulfur, Iron Oxides (Ci 77491), Glyceryl Caprylate, Lactose, Lactic Acid, Iron Oxides (Ci 77492), Microcrystalline Cellulose, Butylene Glycol, Sorbitan Stearate, Sucrose, Silica, Zea, Mays (Corn) Starch, Xanthan Gum, Tetrasodium Pyrophosphate, Tocopheryl Acetate, Titanium Dioxide (Ci 77891), Peg-100, Stearate, Hydrogenated Vegetable Oil, Hydroxyethyl Acrylate/Sodium Acryloyldimethyl Taurate Copolymer, Disodium, Edta, Phenoxyethanol, Fragrance

Initial Impression:

When I first saw this in the store, I knew I had to try it. This mainly stemmed from my curiosity after seeing the line of AC Clean Up products they had. Since I couldn’t really get anything that would change up my routine too drastically, but I still wanted to get a feel of what the line was like, I decided to grab their Pink Powder Mask.

I think that the packaging of this line is very effective in a sense that it manages to balance the cute, pink aesthetic of the store to the more professional cleanliness that acne treatment is associated with; however, the material used certainly could have been better. The tube was made out of some sort of thin, malleable metal that deforms easily. The tester at Etude House did not look appealing at all, to be honest. The edges are also rather sharp, sharp enough that it actually sliced through the paper bag from Etude House. I think it’s a little inconvenient to have to be mindful where you press to get the product out just to make sure the tube still looks decent. It might not be all that hygienic either since our fingers would directly touch the tip of the tube.

When I actually tried it for the first time, I was very much amused by the fact that the mask is baby pink. It was honestly such a joy to apply this mask because the consistency was creamy, almost like a salve, so it was easy to spread, but it didn’t just get everywhere like some masks tend to do.

It has a sort of medicinal scent that not everyone will like. I, for one, am actually rather fond of the scent. Wearing it was also great because it didn’t tighten on the skin or feel heavy whatsoever. It was slightly cooling but barely anything when compared to a lot of other masks.

Final Impression:

I have this habit of waiting way too long to wash off my face masks, so this 10-to-15-minute mask turned into a 40-minute one. I’ve had a bad experience of having my skin begin to flake and peel off after leaving a mask for too long, but it seems I still haven’t learned my lesson. Fortunately, this mask had no adverse effects even when left on for much longer than the recommended time. It wasn’t drying at all, and it didn’t leave that uncomfortably tight feeling afterwards. It was easy to wash off, and upon close observation in the mirror, small blemishes appear flatter and less inflamed. I can’t say exactly how good this is at preventing breakouts or calming them since I didn’t have any at the time, but this mask will certainly be good for soothing your skin in general.

All in All:

Packaging: cute and clean but inconvenient, not the most hygienic

Scent: sort of medicinal, not too strong

Texture: creamy

Application: perfect, a little goes a long way

Feel: slightly cooling, no tight feeling while wearing

*Easy to wash off

*Soothes skin and calms small blemishes


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